Print Design in Action:
THE SEAL OF THE PRESIDENT OF THE UNITED STATES

  
    

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How do you redesign THE SEAL OF THE PRESIDENT OF THE UNITED STATES? In fact, it was this creative combination of design and print that makes it so effective.

To achieve a crowning success, it would require design strategies from top-level artists. Not only did illustration need to be world class, but how it printed on paper was the other ingredient in this success. An often-overlooked aspect of print communications is paper selection. To match the right paper to the emotion of the design, uncoated paper was the best choice. Just as important, however, was choosing the appropriate post press embellishment. In this case, embossing each of the 50 stars gave it a nice tactile effect.

Striking a perfect balance in print design is to know what effects compliment the piece without overwhelming it.

This Seal was granted copyright protection to On The Mark by the United States Copyright Office and has been used in various packaging products.


If you're looking for professional print design, please don't hesitate to contact us for a free quote.

 

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On the Mark provides award winning printing & design. Please click here to learn more about some of the awards we've received.